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網(wǎng)站從制作到真正運(yùn)營(yíng)過(guò)程中，會(huì)忽略很多元素。這就會(huì)影響整個(gè)網(wǎng)站預(yù)期效果，網(wǎng)站制作和優(yōu)化后，關(guān)鍵一點(diǎn)在于客戶。那么今天來(lái)說(shuō)一下網(wǎng)站制作中需要強(qiáng)調(diào)的一些事，避免忽略重要的細(xì)節(jié)和元素。
The site will ignore many elements from its production to real operations. This will affect the overall expected effect of the website, and the key point is the customer when making and optimizing the site. So let's talk about some of the things that need to be emphasized in website production today, to avoid ignoring important details and elements.
第一、網(wǎng)站的定位
First, the location of the site
很多客戶在想進(jìn)行網(wǎng)站制作時(shí)，往往都是無(wú)厘頭，沒(méi)有方向。就只想要提高企業(yè)知名度、品牌和宣傳。可是如果你的網(wǎng)站沒(méi)有明確的定位，怎么展現(xiàn)網(wǎng)站“重點(diǎn)”？后期要怎樣讓用戶找到您呢？要想讓你的網(wǎng)站有知名度，就需要有明確的定位，知道你的網(wǎng)站以后想要怎樣發(fā)展。才能為以后打好基礎(chǔ)。
Many customers who want to make websites are often ridiculous and have no direction. Just want to raise enterprise popularity, brand and propaganda. But if your site doesn't have a clear location, how do you show the site's "focus"? How do you get users to find you later? To make your site famous, you need to have a clear definition of what your site will be like in the future. Ability to lay the foundation for the future.
第二、用戶體驗(yàn)差，溝通少
Second, user experience is poor, communication is little
用戶是我們的衣食父母，“照顧”好用戶，才能會(huì)讓你的企業(yè)網(wǎng)站得到更大的發(fā)展。這時(shí)候就要明白，網(wǎng)站制作后是給誰(shuí)看？在網(wǎng)站制作時(shí)就應(yīng)該多加注重用戶體驗(yàn)，用戶才會(huì)愿意瀏覽你的網(wǎng)站，給你的網(wǎng)站帶來(lái)用戶、帶來(lái)流量。并且做好互動(dòng)和用戶溝通，才能增加用戶體驗(yàn)。
The user is our food and clothing parents, "care" good user, ability will let your enterprise website get bigger development. It's time to understand who the site is for. When making your website, you should pay more attention to the user experience. Users will be willing to browse your website and bring users and traffic to your website. It can also improve user experience by interacting with users and communicating with users.
第三、只會(huì)模仿少主見(jiàn)
The third is to imitate less than the Lord
很多人缺乏主見(jiàn)，總是覺(jué)得別人的網(wǎng)站好，想要和別人一樣。小編只想說(shuō)，那是別人家的，自己就應(yīng)該有屬于自己的特色和屬性。模仿被人只會(huì)被別人踩在腳下，搜索引擎也不會(huì)喜歡你的“偽裝”。所以，在網(wǎng)站制作時(shí)，應(yīng)該展現(xiàn)專屬于自己的特色，讓用戶更加喜歡你的網(wǎng)站。
A lot of people lack the main idea, always feel other people's website is good, want to be like others. Small make up just want to say, that is somebody else's home, oneself should have own characteristic and attribute. The search engine won't like your "disguise" if it's just being trodden under foot by someone else. Therefore, when making the website, it should show its own characteristics and make users like your website more.
第四、忽略搜索引擎算法
Fourth, ignore search engine algorithm
很多人都喜歡漂亮的事物，對(duì)于網(wǎng)站也是如此。但請(qǐng)你不要忽略搜索引擎算法，如果只關(guān)注好看，將網(wǎng)站設(shè)計(jì)的天花亂墜，從而導(dǎo)致Flash、圖片居多，影響用戶打開(kāi)網(wǎng)站的速度，這會(huì)讓用戶直接關(guān)閉頁(yè)面，并沒(méi)有留住用戶的效果。而且Flash會(huì)占用太大的空間，搜索引擎對(duì)于Flash也不是很友好。導(dǎo)致后期網(wǎng)站優(yōu)化運(yùn)營(yíng)會(huì)非常不順利。
Many people like pretty things, and so do websites. But please don't ignore the search engine algorithm, if only focus on good, will be web design, Flash, pictures, affect the speed of the user to open the web site, this will allow the user to close the page directly, not to retain users. And Flash takes up too much space, and the search engine is not very friendly to Flash. It will be very difficult to optimize the website.
第五、沒(méi)有持續(xù)性內(nèi)容更新
Fifth, there is no continuous content update
很多網(wǎng)站制作完成后，就不了了之了，而且網(wǎng)站也不管，內(nèi)容也不更新，可以說(shuō)是成了“無(wú)主之站”。這樣的網(wǎng)站你都不理它，它還會(huì)給你帶來(lái)用戶嗎？網(wǎng)站得不到持續(xù)性內(nèi)容更新，你的網(wǎng)站“窮”的搜索引擎也不會(huì)去了。這樣你的網(wǎng)站將不會(huì)有排名、有流量更不會(huì)有咨詢和訂單。所以，持續(xù)性內(nèi)容更新很有必要，特別是原創(chuàng)的內(nèi)容哦。
After many websites are finished, they are gone, and the site is not updated, so it is a "no master station". Do you ignore such a site, and will it give you a user? The site is not updated with continuous content, and your website "poor" search engine won't go. So your site will not have rankings, traffic, or advice and orders. Therefore, it is necessary to update the continuous content, especially the original content.
第六、網(wǎng)站推廣執(zhí)行力不夠
Sixth, the website promotion execution is insufficient
網(wǎng)站制作完成后是不會(huì)有主動(dòng)找你的，你需要將你的網(wǎng)站運(yùn)營(yíng)起來(lái)，進(jìn)行相關(guān)的推廣。才能展現(xiàn)在更大用戶面前，才能讓人們知道你網(wǎng)站的存在。在好的東西，如果沒(méi)有人知道，就只會(huì)是一個(gè)擺設(shè)。所以，后期網(wǎng)站推廣是一定要的，而且需要不斷加大推廣力度。這樣才能提高企業(yè)知名度、品牌，提高咨詢量，促進(jìn)成單量。
After the website is finished, there will be no initiative to find you, you need to run your website, carry out related promotion. Before you can show it to a larger user, you can let people know that your site exists. In good things, if no one knows, it will only be a decoration. Therefore, the late website promotion is necessary, and needs to be promoted continuously. In this way, we can improve the visibility, brand and consultation quantity of enterprises.
如果你想要制作屬于你企業(yè)的網(wǎng)站，一定要考慮好，你要網(wǎng)站需要達(dá)到什么樣的目的，奔著這個(gè)目標(biāo)進(jìn)行每一個(gè)環(huán)節(jié)，才有可能實(shí)現(xiàn)你的目標(biāo)。而不是盲目的進(jìn)行網(wǎng)站制作，制作完成后又不加以利用。
If you want to belong to your company's web site, be sure to consider good, you need to achieve what kind of to web sites, and the goal for every link, is likely to achieve your goals. Instead of blindly making the site, the production is finished and not utilized.
